Design & sport. Is there a better combination? Not that I can name!
Being obsessed with football from a young age I have always enjoyed watching the game and have been inspired by some of the greats such as Cristiano Ronaldo, Lionel Messi & many more throughout my life. Inspired by such figures, over the years I have experimented combining this obsession with my passion for graphic design. It was an inclination I acted upon a few years ago after seeing the amazing work of Zoran Lucic and his poster series Sucker for Soccer.
Pursuing this, whatever I design is an opportunity for me to practice new skills and tools in Photoshop & Illustrator and develop as a designer whilst having some fun. My first project was called Football Illustrated, which I published on my Behance profile.
For the following two years I stopped producing these prints as I started my first role as a graphic designer until I was contacted by Patterns of Play who saw my football prints on my Instagram profile and invited me to design a series of posters that were to feature at their exhibition to be held in London called Group Stage in June 2016 to celebrate the forthcoming Euro 2016 finals.
Following this, I continued to promote my work on Instagram and started connecting with other designers/artists who posted their work on the platform. I connected with football-based artists and became inspired by the graphic design/illustration they produced and found that there is an obsessive community that produced the works just like I had, not just for fun but also for famous clubs and players.
At around the same time, I was contacted by the Bundesliga to work with them on a freelance basis. This was a dream opportunity for me and I jumped at the chance of producing football graphics for their social media platforms and digital channels. To see the works I have designed for the Bundesliga see my Behance page.
Motivated by this and hungry for more sports based clientele, I launched my second design brand alongside Matthew King Creative called Ninety Sport Creative. I regularly post my latest football/sport artwork that I have designed for clients and some fun on the Ninety Instragam & Twitter channels.
My aim is to build this brand and work with more footballing/sport clients in the future, alongside my valued existing client base.