Visual Identity

Developing an identity that embodies your core values and presents an instantly recognisable brand.

Transforming concepts into striking identities

Your brand’s visual identity is just as important as your personal identity. It’s more than your business name and your logo; it’s how you speak to customers, the lifestyle that your products offer, how your services improves people’s lives, and what you stand for as a company.

Websites and social media provide customers with instant, 24/7 contact with businesses, and an instantly recognisable brand that understands and resonates with your target market can be an incredibly valuable asset. Consistent messaging across your website, social media content, and printed marketing collateral tells your audience exactly who you are, building trust and brand loyalty.

If you’re looking to rebrand your company into the next stage of your businesses growth we know how to bring brands to life and help them communicate with their market. When creating a visual identity we’ll provide you with a full set of brand guidelines to ensure that every member of your team knows exactly how to use it to create a strong, consistent brand visual identity.

We can take on rebranding projects to develop existing brands and we are also skilled in increasing brand awareness with our creative and digital marketing expertise.

Visual identity case studies

Get-Plucked-Case-Study

Get Plucked

Strategic brand design elevates the brand presence of a globally-operated food brand.

Twenty Sports Group Case Study

Twenty Sports Group

Visual identity and social media content to launch a brand new sports talent management and marketing agency.

Your visual identity project in 3 steps

Step 1

Brand Discovery Call

We’ll help you figure out what all of it means for your company. From expanding on your existing brand identity to developing a completely new approach, our experience in crafting brands will help you understand what makes your business unique.

Step 2

Crafting Your Identity

We start crafting your visual identity, colour palette, fonts, tone of voice, and core values. This will form the basis of your brand guidelines, which we provide in a formal document to ensure that everyone within your company understands how to best present your new brand.

Step 3

Feedback and Delivery

We’re happy to take any feedback on board, and we’ve always managed to deliver a complete design within three rounds of revisions. Depending on the scope of your package, the time to craft a new brand identity can take between 1 and 3 months.

Let's work together

Whether you’re ready to get started or you’d like to ask us a few questions, we’d love to hear from you. Get in touch using your preferred method below.

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Email us:

info@matthewkingcreative.co.uk

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Call us:

0115 706 0826

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